Consumer Behavior Model — What Is It?

Dinesh Agarwal, introduces Consumer Behaviour through the FRAME of a Marketer. He refers to some of the Heavies of the Field of Psychology, Maslow, Freud, Before going into the Contemporary Behavior Models.

Check it out especially the Contemporary Models……………. https://www.business2community.com/consumer-marketing/consumer-behavior-model-what-is-it-02443154

Published by Gary D. Agnew

Consultative-minded financial professional with training in clinical psychology. Applying behavioral economics and neuromarketing to human commerce. Professional recognized for work in choice architecture and group retirement planning.

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