Brands that simply make vague statements in support of any of these social-justice movements are probably going to be seen as much more opportunistic than those that can back their statements with real data and real actions.”
https://www.morningbrew.com/marketing/stories/2022/04/19/brands-are-speaking-out-on-social-issues-but-it-could-take-years-before-consumers-believe-their-efforts-are-sincere?utm_campaign=mkb&utm_medium=newsletter&utm_source=morning_brew&mid=54615fd9d7ccba4d5cb253174c408816
IT ALL COMES DOWN TO TRUST, WHCIH CAN’T BE EARNED IN A DAY !
WE CAN SHOW YOU WHERE TO BEGIN.
Published by Gary D. Agnew
Consultative-minded financial professional with training in clinical psychology. Applying behavioral economics and neuromarketing to human commerce. Professional recognized for work in choice architecture and group retirement planning.
View more posts
Cognition & Commerce. 