Here is a summary of the article:
The article reviews the effects of listening on consumer behavior outcomes, such as persuasion, trust, satisfaction, and attitude change
The article also discusses the components of listening, such as attention, comprehension, benevolent intentions, and verbal and nonverbal behaviors, and how they can operate differently across communication modes and contexts.
The article suggests new directions for listening research in consumer psychology, such as examining the motivations for speaking and being listened to, the role of technology in facilitating listening, and the differential impact of listening dimensions and behaviors on specific outcomes.
The article aims to introduce consumer behavior researchers to listening research and to encourage more research on listening in consumer psychology
https://myscp.onlinelibrary.wiley.com/doi/pdf/10.1002/arcp.1092
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