Javaneh Mehran, Hossein Olya, & Heesup Han
In the article “Psychology of Space Tourism Marketing, Technology, and Sustainable Development: From a Literature Review to an Integrative Framework” by Javaneh Mehran, Hossein Olya, and Heesup Han, the authors conduct a comprehensive review of the existing literature on space tourism. They focus on the psychological aspects, marketing strategies, technological considerations, and the role of sustainable development in shaping the emerging space tourism industry. The article aims to provide a valuable resource for professionals in the marketing field by presenting an integrative framework that synthesizes key insights from the literature. It offers a strategic perspective on how marketing, technology, and sustainability intersect in the context of space tourism, providing a foundation for informed decision-making in this evolving industry.
https://onlinelibrary.wiley.com/doi/pdf/10.1002/mar.21795
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Cognition & Commerce. 